IT'S ALL ABOUT PEOPLE
Set up by: Piero Lissoni
New products by: Piero Lissoni, Christophe Pillet, Francesco Rota, Studio Dordoni
Styling: Studio Greta Cevenini

In its centennial year, the windows of Porro Milano’s showroom – both a flagship store and a symbol of the brand’s philosophy – tell the story of the deep bond between people and Porro’s creations through a graphic project by Graphx, reflecting an ongoing quest for new everyday rituals. Inside, visitors are welcomed into a multifaceted universe where furnishings, architectural systems and partitions work in perfect synergy. Fluid, ethereal spaces that transform hour by hour with the changing light, at times highlighting Porro’s signature clean lines, sophisticated surfaces, or meticulous details.