Porro at the Salone del Mobile Event in Riyadh 2025

27.11.25

Porro takes in the exclusive event organized by Salone del Mobile.Milano in Saudi Arabia. Promoted in collaboration with the Saudi Ministry of Culture – Architecture and Design Commission, the initiative aims to provide a prestigious exhibition platform in the heart of Riyadh and foster meaningful dialogue with a rapidly growing market.
 
Located in the Financial Plaza, the Curatorial Masterplan — designed by the renowned architectural firm Giò Forma, already known in the region — welcomes visitors into an exhibition journey celebrating the excellence of Made in Italy design.
In this prestigious international context, Porro presents a curated selection of furniture that embodies its distinctive design language — characterized by formal purity, refined materials, and sophisticated details.
Among the highlights: the iconic Ferro table by Piero Lissoni with a bronze-effect finish; the Romby chair by GamFratesi,  featuring a conical natural ash base and glossy red fabric seat; the sculptural Sidewall rotating bookcase by Piero Lissoni in a matt arancio zucca finish; and the Balancing Boxes side table by Front in Santos rosewood.
Also on display, in a dedicated showcase, is the limited-edition Linea sideboard designed by Alessandro Mendini — a poetic, colorful expression of Porro’s creative vision.
The booth design enhances the collection through a double-sided main display box, conceived to offer a full view of the furnishings, emphasizing their three-dimensionality and exceptional craftsmanship.
 
Porro’s design is also featured in the Business Lounge, conceived by Lissoni & Partners, a space dedicated to networking moments, B2B meetings with key Saudi players, and presentations on the country’s ongoing giga-projects.
A Materic table with a black-stained oak top, rotating tray, and satin-finished stainless steel base, accompanied by the Neve chairs in black-stained ash with black eco-leather seats, both designed by Piero Lissoni, welcomes guests in a meeting room that perfectly blends elegance with a sense of domestic warmth.
This participation marks a unique opportunity for Porro to further strengthen its presence in the Saudi market, reinforcing a dialogue with an audience increasingly attuned to design culture and the enduring value of Made in Italy.
 
November 26–28, 2025
Financial Plaza, King Abdullah Financial District (KAFD), Riyadh