Porro Fondazione Altagamma's business partner

30.01.17

January 2017

Prestigious point of reference in the international furniture sector for the high artisan quality, research on its finishes and technical quality of the details, Porro becomes partner of Fondazione Altagamma, institution that gathers companies of the highest cultural and creative Italian industry promoting Italian excellence, uniqueness and lifestyle in the world.

Since 1992, Altagamma in fact pursues the objective of increasing the competitiveness of the Italian industry, contributing to economic and social growth of the country and enhancing the Italian Contemporary Essence: "beautiful, good and well done." The adhesion of Porro to the foundation, allows the firm to enter in the most exclusive group of Italian enterprises, to defend and promote its own cultural patrimony and Made in Italy product in the world and to develop synergies with the other companies, strongly contributing to the formation of a positive image for Italy.

The entry in Altagamma, confirms therefore the mastery reached by Porro in the realization of formal cleanness products, able to combine functionality, aesthetical value and care for details, following a furnishing philosophy that matches handicraft tradition of the time with the most modern advanced manufacturing and information technologies.
Committed since 1925 in the furnishing culture as family wealth, Porro has conquered a wide area in the international market, without betraying its own origins and maintaining the value of Made in Italy’s artisan quality design in its own systems and collections.

Handicraft quality and aesthetical vocation, historical characters of the country and Italians, represent also the values of the company: every element of furnishing, from the attention to details to refined balance between forms and colors, disclose a project philosophy determined but whispered, that is countersigned for the sartorial approach that allows to decline every product according to their own taste thanks to the unbelievable selection of finishes. The viewpoint of the designer and that of the tailor intertwine into a one-of-a-kind palette which you can choose from, creating impeccable objects and furniture which pick on different tastes every time, measuring for everyone.